The Sky Is Not Falling. Keep Calm and Keep Writing.

Photo by Jakub Novacek on

I don’t know about you but it seems like a lot of the advice that writers get sounds like THE SKY IS FALLING.

Get the agent’s title, name, and honorific (Mr./Ms./etc.) correct . . . or else.

Don’t submit a query letter with any typos . . . or else.

Don’t query at X time of year . . . or else.

And while you want to get the agent’s name right and don’t want to send a query full of errors, no one is going to take the time to catalog your error into the Database of Dud Authors.

Take a deep breath and repeat after me. “I am a writer because I write. I will submit my work when it is ready. And, although I may be an introvert, I can learn to market my work.”

I honestly have a hard time believing the bit about marketing. But I’ve found a lot of really practical advice lately. No, it isn’t practical because they agree with me. It is practical because it is do-able.

The most recent person to drive this point home, in a completely easy-going non-pushy way, is Lauren Rinalli. You can see the recording of her Kidlit Distancing Social with Laura Backes here. Lauren also offers free social media training on her site. You can find the link to that on the page with the recording.

Lauren is completely down to earth. If you are someone who is already using several social media platforms to market your work, fantastic. If you have no clue how to go about doing any author marketing, she’s ready to help you find something that will work for you. You’re somewhere in between? That’s okay because she’s able to meet each of us where we are.

Wait! Your book came out during 2020? So it is no longer a new release?

Relax. The sky is not falling. The techniques that Lauren teaches can help launch a new book but they can also help move an older title.

Repeat after me. The sky is not falling. You are a writer and there is something you can do to market your book. Check out Lauren’s advice.